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About the Center for Sports Communication & Media

The Center

The Center for Sports Communication & Media (CSCM) brings together interests in the instruction, practice, and scholarship of sports journalism, broadcasting, media production, and human communication. It serves the mission of the Moody College of Communication and The University of Texas at Austin through its commitment to the highest quality of teaching, research, and interdisciplinary collaboration.

CSCM recognizes that sports represent perhaps the most universal form of popular culture. They influence our identities, consumption choices, interpersonal relationships, and media habits. Sports also promote some of the most visible and profitable industries in the world. As a result, how we communicate about sport, how sport is communicated to us, and what is communicated by sport are all important components of understanding and navigating contemporary life.

CSCM support its mission across three broad areas of emphasis: