Jeff Hunt has served as an adjunct professor at the Moody College of Communications for over 20 years. He is the founding partner of Legend Labs, a strategic communications consulting firm based in Austin, Texas. Jeff specializes in crisis management and preparedness, branding, CEO communications, and reputation management. During the course of his 35-year career, he has worked with DuPont, IBM, AT&T, Coca-Cola, Johnson & Johnson, Dell, Nike, Whole Foods, and many other companies.
Jeff has lived throughout the world and navigated many cultures on behalf of clients. Prior to Legend Labs, Jeff co-founded PulsePoint Group, and before that was president of Cohn & Wolfe, a global public relations firm formed following a merger with GCI Group. He has also served as CEO of GCI and Read Poland Associates. He spent 18 years at Burson-Marsteller, ultimately serving as chief operating officer for Europe, with responsibility for 16 offices throughout the continent. He also established the firm’s presence in Korea and Mexico.
Jeff is a graduate of The University of Texas, Moody College of Communications, and is a frequent lecturer at its McCombs School of Business.