Charulata Ghosh is a lecturer at the Stan Richards School of Advertising & Public Relations. Her research focuses on AI technology and its social impact, with particular emphasis on how individuals navigate new technology such as AI-powered chatbots and tools.
She has also worked at the Center for Health Communication on the MD Anderson C3 Hub grant for 2 years, where she focused on multiple projects evaluating and analyzing cancer prevention health campaigns.
Charulata currently teaches undergraduate classes surrounding the ethics of advertising and media, fundamentals of advertising, and communication and leadership.
In her free time, she likes to play tennis, binge-watch British crime dramas, and try new desserts.
DEGREES
PhD 2022: The University of Texas at Austin, Advertising
MA 2017: Jadavpur University, English Literature
BA 2015: Jadavpur University, English Literature
AREAS OF EXPERTISE
- Human-computer interaction (HCI)
- Societal impact of AI technology
- Identity/Gender in the context of technology
- Community Health evaluations
- Media and advertising ethics
