Advertising students at the Moody College of Communication have a variety of experiential learning opportunities. Practical, hands-on learning is essential to sharpening real-world skillsets in the next generation of creative leaders and media strategists. The collaboration between coursework and industry allows students to focus their training, enhance their portfolios and build a network that assists them in landing professional positions.
In the Classroom
Faculty work deliberately to provide students opportunities to work with and present to real clients on long term projects. Previous clients include: Samsung, Texas Athletics, HEB, HomePlate Peanut Butter, Groovy Automotive, Voodoo Doughnut and other local non-profit organizations.
Every advertising student completes specialized coursework in advertising management, research, media and creative as well as elective coursework in relevant subject areas.
To better bridge the gap between academia and industry, three application-only programs are also offered: Texas Creative, TexasMedia and Texas Immersive.
In the Community
The required internship provides students a taste of the profession. Internship types and pursuits vary according to the interests and goals of the student. Recent internship opportunities include:
- McGarrah Jessee
- Public Strategies Inc.
- Austin Lyric Opera
- Morgan Stanley
Involvement in student organizations is a great way to explore career options, develop your network and make an impact on the college, the campus and the community throughout your college experience.
Members work in small teams to address a goal or challenge facing nonprofit clients. Each team develops and executes a campaign.
Diversity in Advertising & PR (DA&PR) is a student led organization that promotes diversity and inclusion through environment, individuality, resources and community.