Projects and Initiatives

Maggie Rivas Rodriguez teaching

Latina/o Media Studies, Journalism, and Advertising Courses

For many years, Moody College faculty have taught specialized classes dedicated to the U.S. Latino experience. These include Latino Images in Film, Latinas/os in U.S. Media, and Latina Feminisms and Media offered in the Department of Radio-Television-Film, Oral History as Journalism, Covering the U.S. Latino Community, and Latinos in U.S. News in the School of Journalism, and Advertising to Latinos in the Department of Advertising. These courses are central to the Latino Media Studies minor, and are also open to Moody College students who are not in the minor.

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Latino & Latin American Media Studies Minor

This undergraduate minor in the Moody College of Communication entails 18 hours of approved coursework with a focus on Latina/o media studies, journalism, and advertising, in addition to courses in Mexican American & Latina/o Studies or in Latin American Studies. The goal of the minor is to educate communication and media professionals with knowledge of Latina/o perspectives and history who can provide socially responsible leadership in their respective fields.

Cristina Ibarra

The Latino Media Arts & Studies Series

The annual Latino Media Arts & Studies Series brings in Latina and Latino filmmakers, journalists, advertisers, and media executives, as well as scholars who study Latina/os and media, to present their work and to meet and talk with Moody College and UT students and faculty. The 2017-2018 speaker series brought in filmmaker Cristina Ibarra and scholar Dolores Inés Casillas, author of Sounds of Belonging: U.S. Spanish-language Radio and Public Advocacy.

Latino Media Gap Report NYU cover

Latino Media Arts & Studies Resource Directories

Resource Directories for Latina/o Student Media Makers and Latina/o Media Studies Scholars, housed on the L-MÁS website, compile useful and timely links to campus, community, and national resources for Latina/o student filmmakers, media producers, and journalists, and for scholars of Latina/o media studies.

VOCES

Voces Oral History Project

The Voces Oral History Project documents and creates a better awareness of the contributions of U.S. Latinos and Latinas of the WWII, Korean War and Vietnam War generations and of U.S. Latinos more generally. Its mission is teaching, research, and media production with a focus on Latino oral history production and preservation. The project was created in 1999 by UT Austin School of Journalism Professor Maggie Rivas-Rodriguez. Original materials are housed at the Nettie Lee Benson Latin American Collection on the UT-Austin campus. On the Voces site, users will find hundreds of stories, thousands of photos, oral history training videos and forms and guidelines needed to submit a videotaped interview or a tribute to the project. Voces now also includes pioneering Latino director and media producer Jesús Salvador Treviño’s website on Latino media and culture, Latinopia.

Archive

Future Projects

L-MÁS plans to establish a digital archive of U.S. Latina and Latino-produced and -focused films, television, media, and oral histories. This will include the Voces Oral History Project's extensive collection of Latino oral histories and a Latina/o Independent Film Archive, which will consist of works submitted to and collected by Latina and Latino film festivals. Other plans include establishing programs for filmmakers and journalists-in-residence and regular scholarly symposia and creative events focused on a variety of topics and mediums within Latina/o media studies and Latina/o media production, journalism, and advertising.