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Millennials, News Coverage and 2012 Presidential Election Summit takes place April 5

AUSTIN, Texas – April 4, 2012 – The Millennials, News Coverage, and 2012 Presidential Election Summit will bring together journalists, media executives, scholars, journalism professors and students to discuss news coverage about the election and how to engage young adults with news.

WHAT: Organized by University of Texas at Austin journalism Professor Paula Poindexter – author of the forthcoming book "Millennials, News, and Social Media: Is News Engagement a Thing of the Past?" – the Summit explores best practices for engaging the millennial generation with news about the 2012 presidential election. Summit participants will provide insight that will help the news media improve its coverage of presidential elections so that young people will be motivated to inform themselves about a process vital to democratic society.

Following is a list of panels and participants for the Summit:

  • 8:45 a.m. Opening Remarks: "Why a Summit on Millennials, News Coverage, and the 2012 Presidential Election": Paula Poindexter, University of Texas at Austin journalism professor and Association for Education in Journalism (AEJMC) vice president
  • 9 a.m. Presentations: "Characteristics of the Millennial Generation," by Amy Zerba, University of Florida journalism professor and former CNN online producer; "The Millennial Voter," by Talia Stroud, University of Texas at Austin communication studies professor and Annette Strauss Institute for Civic Participation assistant director; and a screening of "Power of 12: Our Voice," an MTV documentary
  • 9:30 a.m. Panel Discussion: "Efforts to Cover and Engage Millennials in News about the 2012 Presidential Election" – Patrick Foster, Gannet Publishing Retail and Colleges social media director; Alexandra Wilson, editor and co-founder, Millennials and News, an aggregator of news stories about Millennials; Tran Ha, editor of Chicago Tribune's RedEye, a news source for young adults; Josh Hinkle, KXAN-TV Austin (NBC Affiliate) political reporter
  • 11 a.m. Student Panel: "Millennial Perceptions of Presidential Election News Coverage" – Sara Fatima Dhanji, Kenneth Williams, Kellie McKnight and Jordan Bodkin
  • 11:45 a.m. Panel Discussion: "Best Newsroom, Social Media, and Classroom Practices for Covering, Including, and Engaging Millennials in 2012 Presidential Election News" – Amy Zerba, University of Florida journalism professor and former CNN Online producer; Robert Quigley, University of Texas at Austin journalism lecturer and former Austin American-Statesman social media editor; Avery Holton, University of Texas at Austin journalism Ph.D. student and freelance writer
  • 12:45 p.m. Closing Remarks: Paula Poindexter, University of Texas at Austin journalism professor and Association for Education in Journalism (AEJMC) vice president

WHEN: 8:45 a.m. to 1 p.m. on Thursday, April 5


WHERE: The Summit will be held at the University of Texas at Austin's College of Communication, LBJ Room (CMA 5.160), Dean Keeton Street and Whitis Avenue.

Follow along with the Summit on Twitter with the #YoungVoice2012. (Go to search.twitter.com and type in #YoungVoice2012 to see what people are saying about the Summit. If you are inspired to tweet, just include #YoungVoice2012 so you can be part of the conversation.)

The Millennials, News Coverage, and 2012 Presidential Election Summit is funded in part by the Carnegie Corporation of New York as part of the Carnegie-Knight Initiative on the Future of Journalism.

CONTACT: Laura Byerley, 512-471-2182; or Paula Poindexter, 512-695-6879.

 

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